The Danger of
Confidently Held Misinformation
Confidently Held Misinformation (CHM) is when someone is sure they are right but they are actually wrong. Every organization has it. CHM hinders performance and leads to costly mistakes. It’s perilous.
But it shouldn’t be this way. Amplifire can help you:
- Detect and correct CHM
- Find and fix mistakes before they happen
- Improve outcomes by transforming learning and training into knowledge and understanding
A learning tool that changes behavior
Smart organizations use Amplifire as a change management tool to improve outcomes. They choose Amplifire because it:
- Is built on cognitive science principles that foster rapid learning and long-term retention
- Personalizes the learning experience by adapting to each learners’ current knowledge
- Measures confidence, the precursor to action
- Pinpoints strength and weakness with rich data analytics
- Uniquely detects and corrects confidently held misinformation—a hidden risk that leads to costly mistakes
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Why the top companies in the world are believers in Amplifire
A learning platform that’s simple to implement, giving leaders across industries an edge that is hard to overcome.
“I have never in my 20 years had someone say, ‘That was fun, that training, can I do it again?”
– CT Lin, MD, UCHealth
“It gives us not just the ability to transmit the knowledge but the ability to measure how well we transmitted it and how well it stuck.”
– Brent James, Clinical Professor at the Clinical Excellence Research Center, Stanford University School of Medicine and Chairman, Amplifire Innovation Advisory Board
“It gives us not just the ability to transmit the knowledge but the ability to measure how well we transmitted it and how well it stuck.”
– Brent James, Clinical Professor at the Clinical Excellence Research Center, Stanford University School of Medicine and Chairman, Amplifire Innovation Advisory Board